Social media is comprised of a large number of fan pages and accounts. That’s because anyone can start a fan account. Literally ANYONE! But only a few of them can become successful. We live in a very competitive world and in order for your fan account to stand out, you will be required to put in a lot of effort and hard work. The journey might indeed be difficult at first, but never impossible to succeed.
Since you’re reading this article, then you’re definitely interested in creating one. If so, make sure to follow this step- by- step guide on how to start a successful fan page account on social media networks!
Step 1 – Know what you want
Ask yourself why are you creating this account 🙄. What are your goals? Is it just for fun? Are you doing this to generate income in the future? Or is it simply because you love having many followers? Long story short, stay determined and focused. Before creating your fan account, stick to one purpose and plan your strategy accordingly.
Step 2 – Determine your content
Jay Baer, NY Times best-selling author once said; “Content is fire, social media is gasoline.” Your content will indeed be “fire” if posted in the right social media platform. To find out which social media platform will suit your fan page, again, ask yourself some questions. 🙄🧐
What kind of content will you be sharing? Is it just pictures? videos? quotes? texts? playlists?
If they’re just pictures and videos, Instagram should work fine with you. But remember, since Instagram is a very popular platform, there will probably be a lot of competitors ahead of you. If you’re thinking of posting quotes or short texts, twitter is your right platform. Lastly, if you’re thinking of posting all of the above, try Pinngle Public Channels! It’s a new broadcasting platform where you get to share any type of content. Moreover, since Pinngle Public Channel is a new platform, chances are, you won’t be competing with other fan pages or accounts!
Step 3 – Research and get organized
Examine your competitor’s page. Look what your competitors are posting. Find out which types of content are the most engaging ones. Discover their weakness and strength. Make sure to read the comment section. This will help you determine what to post and what not to post. Also, try as much as possible not to post the same type of content your competitor is posting. Always aim to be different and unique. Moreover, before starting a fan account, create an editorial calendar to simplify your content optimization process. You could also use apps like Buffer to plan and schedule your posts as well as to orchestrate your social media campaigns.
Step 4 – Come up with easy-to-find yet unique names
Now that you’ve somehow gathered your thoughts and focus, its time to think of a name that will bring users to like or follow your page. If you’re creating a celebrity fan page, don’t forget to include their names/surnames or even their full names if possible. Avoid cliche names like “Justin Bieber Fan Page” or “Justin Biber lovers”. There are plenty of those on social media and remember, your aim is to stand out! Instead, try something different and creative like “ Bieber fever“ the most followed Justin Bieber fan-based Twitter account since 2010 or ” I flirt Bieber” Instagram fan account with over 200k follower dedicated to Justin Bieber.
Step 5 – Think and post differently
Here’s where your real creativity should kick in. As previously mentioned, social media is stacked with fan accounts, therefore it is important to think and post differently than your competitors. Below are some ideas and tips you could use to create a successful and engaging fan account.
1 – Ask questions in captions.
2 – Post content a few people have seen before. ( i.e; throwback photos )
3 – Ask your followers questions where they can tag their friends
4 – Post at the right time
5- In case your content is just photos, then you should consider sticking to one filter.
6 – Use hashtags accordingly. Do not overload it with useless ones and make your post seem spammy.
7- Post consistently once every day. Do not ghost out on your followers 👻
8- Like and comment on other posts using the same hashtag
9 – Follow other fan accounts for inspiration
10 – Host contests to your followers
11- Don’t forget to use your social media insights or analytics if available
If you’re starting a fan account of a celebrity or a public figure, make sure to follow them on all social media platforms. You could also follow their close friends, family members, or spouses just in case they post anything related to them. Once you follow them, make sure to turn on the notification alert in order for you to receive their news and updates immedietly before anyone else. Good luck! 😉
Interested in creating a fan page? Do it now Pinngle Public Channels.